25% of high-intent local searches now start in ChatGPT, not Google.
Your customers are asking AI for recommendations. But LLM’s aren’t recommending you.
Not because your business isn’t good. Because ChatGPT doesn’t find what it needs on your site.
Old way (google search)
Customer asks: “Best plumber in Dubai”
↓
Google shows 10 results
↓
Customer clicks, researches, compares
↓
Time to decision: 5-10 minutes
Research mode
NEW WAY (ChatGPT Search)
Customer asks: “Best plumber in my area”
↓
ChatGPT gives instant answer with 1-3 recommendations
↓
Customer books immediately
↓
Time to decision: 30 seconds
BUY NOW mode
How do customers find local services?
The answer changed in 12 months.
This shows which platforms customers are using for local discovery,
and how that’s evolving.